[ 5 Final Concept Statement Art ]

5 SKETCHES

[ 50 Concept Statement Sketches ]

50 SKETCHES

[ The Essay ]

 THE APPLICATION OF CREATIVE MULTIMEDIA

Creative multimedia is best understood if one separates the two big words which in this case are creative and multi media. Creative simply means having the ability to think and act unique where as multimedia refers to the various ways of passing on information for example through texts, animations audio clips and slideshows. Therefore creative multimedia in the lay man language refers to the unique ideas that people introduce in the world of media.  The application of creative multimedia can however be further categorized since it is applied in various parts of our daily lives, In the entertainment part, creative multimedia can be applied in creating amazing motion graphics, movies and animations that keep people entertained during their free time, the concept of creative multimedia in this case is employed to create a variation in presentation or even the flow which helps to fight the problem of inconsistence and monotony in the production of the animations and motion graphics. Achieving such a goal of keeping the crowds entertained and occupied for a long time without having to repeat certain presentations simply requires a good interaction between extremely creative minds and the different types of media. The entertainment enjoyed through creative multimedia can be further seen even through more ways. It can appear through printed format where we meet the comics that people read and enjoy, the crossword puzzles which people try out and solve and the novels which people read as a way of entertaining themselves. Also we find the creative arts that include the MDD (music dance and drama) and are enjoyed mostly by people who still believe in old tradition values of society. Here people get to watch stage plays and listen to traditional music composed using their own traditional instruments like drums. Economically, creative multimedia can be of great economic value considering one can apply it to for commercial gains. A creative mind can earn a living through the creativity they employ in multimedia for example through making advertisements for companies and other organizations’ that pay to get recognition and fame. People apply their brains to pull off brilliant advertisements for which they get paid in lots of money for that. In the same sense advertising is a big job that one cannot simply start and finish alone so eventually other people get employed in the field from which they earn a living. Considering that from creative multimedia people earn a living, it means the income earners become many and therefore the tax base of the country becomes wider with time and  this increases the country’s income per capita  and later the national income of the country which even though it’s long term leads to development of the country. So from people paying a lot of taxes having a lot of businesses in advertisements and other creative multimedia investments like comics and magazines that also pay huge taxes lead to economic growth and evidently advertising is one of the biggest earning sectors in any economy. In the information sections of our lives, creative multimedia is applied in a couple of ways. It is applied in the institutions of learning like schools academies, universities, and training workshops and cooperate business meetings to provide information to the public and all involved parties respectively. Different modes of creative multimedia for example slide shows are used in schools to easily teach and inform students without all of  them having to access that information from the same source. Also, they can be used in cooperate business meetings to show the sales and progression of their business entity. Through slide shows they make graphs and pie charts which simplify and breakdown the information for all members to understand which makes work easier. Still through we get to acquire information through the news provided by the news channels on television stations. These eventually create an equally informed environment meaning it is easy for people to know what is going on their own countries whenever and wherever it happens. Finally creative multimedia can be employed in the communications part of our lives, various ideas that we have mentioned above can be used still in communication here. Social communication which appears mainly through public awareness programs can be done using various means in creative multimedia. One can use printed material like posters, flyers and banners to provide free information that benefits society, for example in case of a disease outbreak, public awareness programs are put into place to help inform the people about the dangers and causes of such disasters. Conclusively creative multimedia is indeed a very significant means to live by considering one can only sit down and access all the information they need to be up to date in all the sectors of their lives like health, finance and politics.

CONCEPT STATEMENT:

The application of   Creative Multimedia in our daily lives affects our perception,emotion and reaction.                                                   

                                                                                       

[ Mind Maps ]

Creative Multimedia

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Application Of Creative Multimedia

Juxtaposition 2

Juxtaposition exercise 

placing two random words together and deriving meaning out of them.

Ice + Water       : Ice water
Fire + Wood     : Fire wood
Head + Flower : Head flower

ICE WATER

Ice melt into water in order to become ice water

FIRE WOOD

Fire burns the wood in order to become fire wood

HEAD FLOWER

Head needed accessories like flower on their's head just like hairband and become head flower

 

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Juxtaposition

  placing two different objects and become unusual images.

Another juxtapositon is well something different and kinda look like a weird things. It related animal with another animal. Just like mine here, i interest to make transform by using these animals such as dog, eagle, zebra and kangaroo. When, i see the transform of these animals, it look amazing and creative eventhough there are no such kind of that situation. However, it seem awesome and people also cant imagine if they had seen it in front of their's eye. What can stated in their's mine are how can it be look that way??. So, conclusion here sometimes creative can be unusual and out of my minds and it cant be predictable.

DOG EAGLE 

ZEBRA KANGAROO

KITTENS

 The kitten well look teribble and it seem can scared people eventhough they look like very cute but somehow dont even judge by it cover, because it can actuall hurm us or effected us. Cute dont means that anythings is just fine. It can be cute and at the same time can be horrifying. So dont simple judge it by your ownselve minded that they can be safe. I always love cute stuff no matter what so this is the is idea of mine that cute also can be bad! 

Juxtaposition

What is Juxtaposition??

Well, in my opinion, Juxtaposition is actually two objects or texts that oppose one another. Synonymous of it called contrast. Instead, it means that it is the state of being close together or side by side. Juxtaposition simply stated, in art, this usually is done with the intention of bringing out a specific quality or creating an effect, particularly when two contasting or opposing elements are used. The viewer's attention is drawn to the similarities or differences between the elements. Then , the contrast will really been shown and perception will changed.

Example of the Juxtaposition :

CHILLI LOVE POEM!!

 

Chilli Is Like A LOve

Chilli is like our love's relation

Chilli is very hot that reflects the passion that we share

As through the mountain, ocean, sea, stars

Chilli is the logo that means we always together no matter what happen

Just like our love

So chilli is like a love through us

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This is the poem of love that must related with the chilli. So, this is somethings that related to juxtaposition. As we know chilli has strong colour which is red and it is so hot, chilli is the best that can be a perception as love. As we know, symbol love is also a red and is means so strong in any relationship. For me, this poem is very ironic and has meaning as you read it with full of emotion. The poem can be romantic and make people touched.

Mind-mapping

Mind-mapping is created by Tony Buzan. It is about a diagram used to presented words, ideas, tasks, and other linked too and arranged around a central key word or idea. Instead, it used to generate, virsualize, structure and classify ideas and as an aid in study, organization, problem solving, decision making and writing. 

Making an arrangement of words into a picture, which has a key concept at the centre or at the top, and related words and concepts linked with the key concept by means of lines and arrows.

This is mind mapping of myfriend, :

NIGAWABA PETER

Based on the mind map given above, i finally easier to get know of Peter very well and easily discovered full information of him such as where he came from?, his age, chareacteristics and his favourite. The most different here is actually Peter is an Internasional student which is he came from African, Uganda. I am very lucky to be one of his friend. Conclude here, Peter is very nice man and he is very ' cool ' !